How Will Trump’s Second Term Impact Social Media Companies?

With Donald Trump set to return to the White House for another term, what will that mean for...

X Rolls Out Updates to Its Grok AI Chatbot

X continues to roll out updates to its Grok AI chatbot, which it recently made available for free...

X Updates Terms of Service to More Explicitly Cover AI Training Permissions

You may have seen a pop-up on X this week informing you of a change to its Terms...

New Insights Suggest X Is Struggling To Make Money

While the public backlash against Elon Musk’s X project has been significant, particularly in the wake of the...

X Touts Record High Usage on Election Day

The U.S. election is over, with former President Donald Trump winning a second term in office after a...

X Provides Usage Insights and Ad Tips for ‘Q5’

It has been a tough year for X on the revenue front, with reports suggesting that the company’s...

X Tests File Attachments for DMs

X users may soon get more DM functionality, with the capacity to attach files to DMs currently in...

Psychology of Influence on Twitter: Using Behavioral Triggers for Maximum Reach and Engagement

The intersection of psychology and social media represents one of the most fascinating and consequential developments in digital...

X Considers Charging All New Users to Sign-up to the App

UPDATE: X owner Elon Musk says that X is not planning to charge all users. With X set...

X Launches Dedicated Video Tab in the US

After testing it out for over a year, X has now launched its new, dedicated video tab in...

X Adds ‘Pinch to Zoom’ for Video

This is a handy update for X (formerly Twitter) users. You can now pinch to zoom in on...

The Declining Brand Value of Twitter/X [Infographic]

So, this may be the best time to post this, or the worst, given the broader state of...

X Is Considering Removing Time Markers on Posts in the Main Feed

UPDATE: An X user claims that this report is based on false information that they shared with Fortune....

X Makes Communities Posts More Visible to Nonmembers in the App

X has announced some new updates for its topic-based communities which will drive more exposure for community posts....

Will Elon Musk’s Interest in German Politics End up Harming X?

Of all of his political targets, and criticisms of the leadership of different nations, Elon Musk’s recent criticism...

X Adds Feed Sorting Options for Communities

X has rolled out its latest update for Communities, providing you with more options to sort posts within...

26 Predictions for Social Media Marketing in 2025

It’s coming to that time of the year again, when all the pundits and experts start pumping out...

X Moves to the Next Stage of Diluting the Power of Blocking

X is moving closer to removing the block functionality, which it’s been exploring for over a year, ever...

X Offers Ad Credit Matching to Shopify Merchants

Hey, remember a few months back when reports suggested that X was on track to post a major...

X Adds Follower Versus Non-Follower Engagement Data

X has added a new element to its updated analytics, which now shows you how many followers versus...

Twitter Engagement Guide

Boost your Twitter presence with strategies for crafting engaging tweets, leveraging hashtags, and building a loyal following. Explore how brands and individuals use the platform for real-time updates, customer support, and thought leadership. Stay relevant by adopting trends that amplify your voice.