Data Show X Continues To Lose EU Users

X is still losing users in Europe, while it’s also, apparently, losing moderators as well, according to its...

If Trump Loses the Election, X Will Also Lose out Big Time

I’ve been working on my predictions for social media in 2025, but there’s one particularly timely prognostication among...

X Expands Access to Its Powerful ‘Radar’ Keyword Analytics Option

While X’s Premium offerings have been enough to entice a significant number of users to start paying for...

X Shares Holiday Shopping Engagement Stats

X has shared some new insights into holiday shopping engagement in the app, as it expands its push...

X Plans to Launch ‘Money’ in Limited Form This Year

While Elon Musk’s plan to convert X into a payments hub, from which many expanded functions will arise,...

X Adds Follower Versus Non-Follower Engagement Data

X has added a new element to its updated analytics, which now shows you how many followers versus...

X Updates Ad Platform To Optimize Performance for SMBs

While ad creation efficiency would be one of the reasons why advertisers have moved away from X, I’m...

X Provides Usage Insights and Ad Tips for ‘Q5’

It has been a tough year for X on the revenue front, with reports suggesting that the company’s...

X Adds New AI Elements to Power Ad Performance

Along with the release of its latest Grok 3 AI model, X has also announced two new automated...

X Users Can Now Activate Side-Swiping Likes and Replies In-Stream

It seems like X has decided to take a more cautious approach with its plan to phase out...

X Increases Premium+ Price by 30%

Despite X Premium (formerly Twitter Blue) failing to catch on the way that Elon Musk had hoped, the...

Meta’s Past Experiences Cast Doubt on Musk’s ‘Everything App’ Plan

Here’s the thing about Elon Musk’s grand mission to convert X into an “everything app”, centered around payments...

X Experiments With Free Access to Its Grok AI Chatbot

It looks like X is set to make a bigger push on its Grok AI chatbot, with a...

X Updates Requirements for Creator Revenue Share Program

X has made another change to the engagement requirements for its creator revenue share program, with the platform...

X Threads Mastery: Advanced Strategies for Maximum Engagement

The evolution of social media conversation has reached a pivotal moment with the introduction of X Threads, transforming...

New Insights Suggest X Is Struggling To Make Money

While the public backlash against Elon Musk’s X project has been significant, particularly in the wake of the...

X Launches Labels for Parody and Fan Accounts

The platform formerly known as Twitter is rolling out new labels for parody and fan accounts, in order...

Meta and X Announce AI Data Center Expansions

The focus on generative artificial intelligence (AI) continues to drive big investment from the major players, with both Meta...

The Declining Brand Value of Twitter/X [Infographic]

So, this may be the best time to post this, or the worst, given the broader state of...

X Tests Dedicated Video Tab in Lower Function Bar

X looks to be close to launching a new button along the bottom function bar of the app,...

Twitter Engagement Guide

Boost your Twitter presence with strategies for crafting engaging tweets, leveraging hashtags, and building a loyal following. Explore how brands and individuals use the platform for real-time updates, customer support, and thought leadership. Stay relevant by adopting trends that amplify your voice.