X Tests File Attachments for DMs

X users may soon get more DM functionality, with the capacity to attach files to DMs currently in...

Where Each of the Big Social Platform Stands on External Links

There’s been a lot of discussion of late over link penalties, and which social platforms penalize links in...

Is X Really Seeing a Mass Exodus of Users Post-Election?

There’s been a lot of discussion post-election about a “mass exodus” of users from X, with reportedly record...

Social Platforms Are Running Disruptive Promotions for Their Own Products

It’s beginning to look a lot like Christmas, and for the first time, the major social platforms are...

X Updates Requirements for Creator Revenue Share Program

X has made another change to the engagement requirements for its creator revenue share program, with the platform...

X Launches Labels for Parody and Fan Accounts

The platform formerly known as Twitter is rolling out new labels for parody and fan accounts, in order...

X Rolls Out In-Stream Labels for Parody and Fan Accounts

After testing them out over the last few weeks, X has now officially launched its new “Parody” account...

X Shares Holiday Shopping Engagement Stats

X has shared some new insights into holiday shopping engagement in the app, as it expands its push...

Psychology of Influence on Twitter: Using Behavioral Triggers for Maximum Reach and Engagement

The intersection of psychology and social media represents one of the most fascinating and consequential developments in digital...

X Shares 2025 Events Calendar for Marketers

Have you mapped out your 2025 content strategy yet? This will help. This week, X has released its...

X Looks Set to Partner With Persona on ID Confirmation for Payments

So it seems that X’s current “verification” system won’t be good enough for its upcoming payments offering, with...

X Increases Premium+ Price by 30%

Despite X Premium (formerly Twitter Blue) failing to catch on the way that Elon Musk had hoped, the...

X Shares New Data on Gen Z Users

Looking to connect with Gen Z? Then X is the platform to you. That’s according to X’s latest...

X Opens Merch Store To Sell Branded Clothing

The wait is over, you can now buy your own X merchandise, so that you can display your...

Data Show X Continues To Lose EU Users

X is still losing users in Europe, while it’s also, apparently, losing moderators as well, according to its...

Will Elon Musk’s Interest in German Politics End up Harming X?

Of all of his political targets, and criticisms of the leadership of different nations, Elon Musk’s recent criticism...

Will Elon Musk’s Increasing Political Ambitions Help or Hurt X?

Amid Elon Musk’s move into politics, which has seen him take up an influential advisory role within the...

X Offers Ad Credit Matching to Shopify Merchants

Hey, remember a few months back when reports suggested that X was on track to post a major...

X Communities: The Complete Guide to Building and Managing Thriving Digital Communities

X Communities represent one of the most powerful yet underutilized features on the platform formerly known as Twitter....

X Adds ‘NFL Portal’ To Encourage Sports Engagement

Given the popularity of sports discussion in the app, this is a clever move for X. The platform...

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