How Will Trump’s Second Term Impact Social Media Companies?

With Donald Trump set to return to the White House for another term, what will that mean for...

X Adds New AI Elements to Power Ad Performance

Along with the release of its latest Grok 3 AI model, X has also announced two new automated...

xAI Acquires Text-To-Video AI Project Hotshot

Elon Musk’s AI startup has made its first acquisition, with video generation project Hotshot announcing that xAI has...

X Flags Coming Algorithm Update to Focus On Entertaining Content

This seems like shift in direction from Elon Musk. After constantly posting about the impending collapse of society,...

Where Each of the Big Social Platform Stands on External Links

There’s been a lot of discussion of late over link penalties, and which social platforms penalize links in...

X Adds ‘Moment of Death’ Form To Violent Content Policy

This is a bit morbid, and a little onerous of X, considering the circumstances. Over the weekend, X...

X Shares 2025 Events Calendar for Marketers

Have you mapped out your 2025 content strategy yet? This will help. This week, X has released its...

Data Show X Continues To Lose EU Users

X is still losing users in Europe, while it’s also, apparently, losing moderators as well, according to its...

X Adds ‘NFL Portal’ To Encourage Sports Engagement

Given the popularity of sports discussion in the app, this is a clever move for X. The platform...

Study Finds the Majority of Community Notes Are Never Displayed on X

Yeah, I’m not sure that Community Notes is going to be the misinformation-addressing solution that Mark Zuckerberg and...

X Shares Holiday Shopping Engagement Stats

X has shared some new insights into holiday shopping engagement in the app, as it expands its push...

X Tests File Attachments for DMs

X users may soon get more DM functionality, with the capacity to attach files to DMs currently in...

X Increases Its API Access Fees

X has increased the price of its API access once again, which will make it even harder for...

Musk’s Newfound Political Influence Could Spark Financial Turnaround for X

While the perception of Elon Musk’s X project has shifted since the U.S. election, in which Musk helped...

26 Predictions for Social Media Marketing in 2025

It’s coming to that time of the year again, when all the pundits and experts start pumping out...

Research Suggests Threads Is Driving More Engagement Than X

While it may not be for everyone, Meta’s Twitter-clone Threads is clearly onto something. The app is now...

X Considers Charging All New Users to Sign-up to the App

UPDATE: X owner Elon Musk says that X is not planning to charge all users. With X set...

X Makes Communities Posts More Visible to Nonmembers in the App

X has announced some new updates for its topic-based communities which will drive more exposure for community posts....

X Says In-Stream Payments Are Coming ‘Later This Year’

Despite not reaching Elon Musk’s original target for a 2024 launch, X is now moving ahead with its...

X Shares Latest Info on Content Removals and Government Requests

X has shared its second Transparency Report, showing all of the enforcement actions that it took in the...

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