If Trump Loses the Election, X Will Also Lose out Big Time

I’ve been working on my predictions for social media in 2025, but there’s one particularly timely prognostication among...

X Communities: The Complete Guide to Building and Managing Thriving Digital Communities

X Communities represent one of the most powerful yet underutilized features on the platform formerly known as Twitter....

X Updates Requirements for Creator Revenue Share Program

X has made another change to the engagement requirements for its creator revenue share program, with the platform...

X Offers Trip To Mars in March Madness Competition

So, this is something. Today, X has announced a March Madness “Bracket Challenge”, in partnership with Uber Eats,...

X Shares New Data on Gen Z Users

Looking to connect with Gen Z? Then X is the platform to you. That’s according to X’s latest...

X Is Considering Removing Time Markers on Posts in the Main Feed

UPDATE: An X user claims that this report is based on false information that they shared with Fortune....

X Shares Holiday Marketing Tips [Infographic]

Is X part of your holiday marketing plans? The platform formerly known as Twitter has gone through some...

X Improves the Speed of Community Notes Being Displayed

X is looking to increase the turnaround time for Community Notes, with a new initiative that will see...

Data Show X Continues To Lose EU Users

X is still losing users in Europe, while it’s also, apparently, losing moderators as well, according to its...

xAI Acquires Text-To-Video AI Project Hotshot

Elon Musk’s AI startup has made its first acquisition, with video generation project Hotshot announcing that xAI has...

X Adds ‘Moment of Death’ Form To Violent Content Policy

This is a bit morbid, and a little onerous of X, considering the circumstances. Over the weekend, X...

X Adds New AI Elements to Power Ad Performance

Along with the release of its latest Grok 3 AI model, X has also announced two new automated...

X Updates Ad Platform To Optimize Performance for SMBs

While ad creation efficiency would be one of the reasons why advertisers have moved away from X, I’m...

X Flags Coming Algorithm Update to Focus On Entertaining Content

This seems like shift in direction from Elon Musk. After constantly posting about the impending collapse of society,...

X Tests Dedicated Video Tab in Lower Function Bar

X looks to be close to launching a new button along the bottom function bar of the app,...

X Shares 2025 Events Calendar for Marketers

Have you mapped out your 2025 content strategy yet? This will help. This week, X has released its...

X Touts Record High Usage on Election Day

The U.S. election is over, with former President Donald Trump winning a second term in office after a...

X Adds ‘Pinch to Zoom’ for Video

This is a handy update for X (formerly Twitter) users. You can now pinch to zoom in on...

Will Elon Musk’s Interest in German Politics End up Harming X?

Of all of his political targets, and criticisms of the leadership of different nations, Elon Musk’s recent criticism...

Will Elon Musk’s Increasing Political Ambitions Help or Hurt X?

Amid Elon Musk’s move into politics, which has seen him take up an influential advisory role within the...

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