How Will Trump’s Second Term Impact Social Media Companies?

With Donald Trump set to return to the White House for another term, what will that mean for...

Where Each of the Big Social Platform Stands on External Links

There’s been a lot of discussion of late over link penalties, and which social platforms penalize links in...

EU Commission Confirms That X Doesn’t Qualify as Key Business Platform

This is sort of a win for X, but sort of not. Today, the European Commission has confirmed...

X Experiments With Upvotes and Downvotes on Posts

It seems that X is considering another UI update, this time focused on the Like icon, which may...

Data Shows That X Premium Take-up Is Growing

While it still seems like X’s push to make people pay to use the app is never actually...

X Withdraws Payment Processor Application in New York

It seems that Elon Musk’s plan to convert X into an “everything app” has taken a step back,...

X Users Can Now Activate Side-Swiping Likes and Replies In-Stream

It seems like X has decided to take a more cautious approach with its plan to phase out...

Psychology of Influence on Twitter: Using Behavioral Triggers for Maximum Reach and Engagement

The intersection of psychology and social media represents one of the most fascinating and consequential developments in digital...

X Adds New Elements to Its Grok AI Chatbot

X is adding some more elements to its Grok AI chatbot as it continues to push Grok as...

26 Predictions for Social Media Marketing in 2025

It’s coming to that time of the year again, when all the pundits and experts start pumping out...

X Suffers Major DDoS Attack as Backlash Against Elon Musk Grows

Honestly, I do resent Elon Musk’s increasing political ties, not because of who or what he may believe...

X’s Dealings on Information Requests Show Clear Bias Towards Musk Allies

X under Elon Musk continues to decline, both as a real-time news feed, and a free speech app,...

X Expands Access to Its Powerful ‘Radar’ Keyword Analytics Option

While X’s Premium offerings have been enough to entice a significant number of users to start paying for...

X Communities: The Complete Guide to Building and Managing Thriving Digital Communities

X Communities represent one of the most powerful yet underutilized features on the platform formerly known as Twitter....

X Makes Its Grok AI Chatbot Available to All Users

The wait is over, with all X users now able to access Elon’s non-woke “Grok” AI chatbot, which...

Data Show X Continues To Lose EU Users

X is still losing users in Europe, while it’s also, apparently, losing moderators as well, according to its...

X Looks Set to Partner With Persona on ID Confirmation for Payments

So it seems that X’s current “verification” system won’t be good enough for its upcoming payments offering, with...

X Updates Ad Platform To Optimize Performance for SMBs

While ad creation efficiency would be one of the reasons why advertisers have moved away from X, I’m...

X Shares 2025 Events Calendar for Marketers

Have you mapped out your 2025 content strategy yet? This will help. This week, X has released its...

X Shares New Data on Gen Z Users

Looking to connect with Gen Z? Then X is the platform to you. That’s according to X’s latest...

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