X Users Can Now Activate Side-Swiping Likes and Replies In-Stream

It seems like X has decided to take a more cautious approach with its plan to phase out...

Is X Really Seeing a Mass Exodus of Users Post-Election?

There’s been a lot of discussion post-election about a “mass exodus” of users from X, with reportedly record...

X Updates Terms of Service to More Explicitly Cover AI Training Permissions

You may have seen a pop-up on X this week informing you of a change to its Terms...

X Shares Holiday Marketing Tips [Infographic]

Is X part of your holiday marketing plans? The platform formerly known as Twitter has gone through some...

X Increases Premium+ Price by 30%

Despite X Premium (formerly Twitter Blue) failing to catch on the way that Elon Musk had hoped, the...

X Considers Charging All New Users to Sign-up to the App

UPDATE: X owner Elon Musk says that X is not planning to charge all users. With X set...

Grok Adds Voice Mode as Downloads Ramp Up

xAI’s latest Grok update seems to be going well, with downloads of the standalone Grok app rising 10X...

X Launches Labels for Parody and Fan Accounts

The platform formerly known as Twitter is rolling out new labels for parody and fan accounts, in order...

X Updates Requirements for Creator Revenue Share Program

X has made another change to the engagement requirements for its creator revenue share program, with the platform...

X Communities: The Complete Guide to Building and Managing Thriving Digital Communities

X Communities represent one of the most powerful yet underutilized features on the platform formerly known as Twitter....

Report Finds Community Notes Fail To Address Proven Misinformation on X

With Meta launching the first stage of its rollout of Community Notes, which will replace third-party fact-checkers, and...

X Shares 2025 Events Calendar for Marketers

Have you mapped out your 2025 content strategy yet? This will help. This week, X has released its...

Research Suggests Threads Is Driving More Engagement Than X

While it may not be for everyone, Meta’s Twitter-clone Threads is clearly onto something. The app is now...

X Offers Trip To Mars in March Madness Competition

So, this is something. Today, X has announced a March Madness “Bracket Challenge”, in partnership with Uber Eats,...

How Will Trump’s Second Term Impact Social Media Companies?

With Donald Trump set to return to the White House for another term, what will that mean for...

X Experiments With Upvotes and Downvotes on Posts

It seems that X is considering another UI update, this time focused on the Like icon, which may...

X Adds Follower Versus Non-Follower Engagement Data

X has added a new element to its updated analytics, which now shows you how many followers versus...

X Is Considering Removing Time Markers on Posts in the Main Feed

UPDATE: An X user claims that this report is based on false information that they shared with Fortune....

If Trump Loses the Election, X Will Also Lose out Big Time

I’ve been working on my predictions for social media in 2025, but there’s one particularly timely prognostication among...

X Increases Its API Access Fees

X has increased the price of its API access once again, which will make it even harder for...

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